Startups

Why Data Security Is A Priority For Startups.

Why Data Security Should Be a Priority for Startups In today’s digital world, data has become one of the most valuable assets for any business. For startups in Kenya, where innovation and technology drive growth, protecting that data is not optional — it’s essential. Whether you’re building an eCommerce platform, a FinTech app, or an […]
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How To Turn A Small Idea Into A Scalable Startup.

How to Turn a Small Idea into a Scalable Startup Every successful business you know today began as a simple idea — a spark of curiosity that was refined, tested, and scaled into a profitable venture. In Kenya, where innovation and entrepreneurship are thriving, turning a small idea into a startup that grows beyond borders […]
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Virtual Assistants for Startups: Do You Need One?

Introduction Running a startup is exciting, but it’s also overwhelming. From managing emails, scheduling meetings, handling customer queries, and running marketing campaigns, founders often wear too many hats. This can lead to burnout and slowed business growth. That’s where Virtual Assistants (VAs) come in. A virtual assistant is a remote professional who helps with administrative, […]
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EdTech Startups: Transforming Education in Kenya

Introduction Education in Kenya has always been a cornerstone of progress, but traditional learning models are struggling to keep pace with the demands of a digital world. From overcrowded classrooms to limited access in rural areas, students and teachers face daily challenges. Yet amid these struggles, EdTech startups are reshaping the future of learning by […]
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E-commerce Trends In Kenya And How Start-ups Can Adapt.

Introduction Kenya’s e commerce industry is no longer in its infancy. Over the past decade, mobile money and affordable internet access have transformed how Kenyans shop, sell, and run businesses. Today, from Gikomba traders using WhatsApp to sell clothes to large supermarkets investing in online platforms, e commerce is woven into everyday life. For startups, […]
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Cybersecurity for Kenyan Businesses: Why Startups Can’t Ignore It

Introduction Kenya is one of Africa’s fastest-growing digital economies. From mobile money to e-commerce, digital platforms are fueling growth for businesses of all sizes. Yet with opportunity comes risk. Cyberattacks, data breaches, and online fraud are rising sharply, and startups are often the most vulnerable targets. Many entrepreneurs believe cybercriminals only target big corporations, but […]
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