Online Archives - E-Startups Kenya

November 4, 2025
By Ramadhan Silakwa
Business, Tech

REVIEW SENTIMENT AND FEEDBACK ANALYTICS : TRANSFORMING GUEST EXPERIENCE IN KENYAN HOSPITALITY.

Why Guest Reviews Matter More Than Ever In the digital-first era, a single comment on Google, TripAdvisor, or social media can influence dozens of potential guests. A study by Revinate found that 81% of travelers read reviews before booking. For Kenyan hotels competing in a growing tourism market, this means that every review is […]

November 4, 2025
By Ramadhan Silakwa
Business, Tech

SMART HOTEL BOOKING WEBSITE.

In today’s fast-evolving hospitality world, guests expect more than just a convenient place to stay—they want an experience that begins long before they walk through the hotel doors. For hotels across Kenya and Africa, this shift means moving from ordinary websites to smart booking systems that think, learn, and personalize every interaction. A smart hotel […]

November 4, 2025
By Ramadhan Silakwa
Business, Tech

Why your hotel needs a digital nervous system integrated to it ASAP.

The modern hotel is more than a building filled with rooms and guests—it is a living organism where every part must communicate smoothly for things to run efficiently. In today’s digital age, successful hotels across Kenya and Africa are learning to operate the same way a human body does, with a connected system that senses, […]

October 13, 2025
By Ramadhan Silakwa
Business, Tech

How To Handle Customer Complaints Online.

How to Handle Customer Complaints Online In today’s digital world, how you handle customer complaints online can make or break your brand. With Kenyans increasingly turning to social media, WhatsApp, and websites to interact with businesses, one negative comment can quickly spread and damage your reputation. But here’s the good news — when handled right, […]

October 3, 2025
By Ramadhan Silakwa
Business

Why Digital Transformation Is Inevitable For Businesses in Kenya

Introduction In today’s rapidly evolving business world, digital transformation is no longer a luxury — it is a necessity. Across Kenya, companies of all sizes are realizing that adopting digital solutions is the key to survival and growth. From the streets of Nairobi to rural towns, businesses are embracing technology to improve operations, connect with […]

October 1, 2025
By Ramadhan Silakwa
Business, Financial

Cybersecurity for Kenyan Businesses: Why Startups Can’t Ignore It

Introduction Kenya is one of Africa’s fastest-growing digital economies. From mobile money to e-commerce, digital platforms are fueling growth for businesses of all sizes. Yet with opportunity comes risk. Cyberattacks, data breaches, and online fraud are rising sharply, and startups are often the most vulnerable targets. Many entrepreneurs believe cybercriminals only target big corporations, but […]

October 1, 2025
By Ramadhan Silakwa
Business, Financial

Agri-Tech In Kenya : How farmers benefit from Digital Solutions

Introduction Agriculture has always been the backbone of Kenya’s economy. Millions of families depend on farming for food and income. Yet, farmers continue to face challenges such as unpredictable weather, low yields, poor access to markets, and limited financing. The good news is that technology is changing this story. AgriTech — the fusion of […]

October 1, 2025
By Ramadhan Silakwa
Business

How Local Businesses In Kenya Can Dominate Google Search

Introduction When customers in Kenya want a service or product, the first place they turn to is Google. From searching “best nyama choma spot in Nairobi” to “affordable web design in Kenya”, the businesses that appear on page one capture trust and sales. For any local business, ranking higher on Google is no longer optional […]