COMMON UX MISTAKES ON KENYAN ECOMMERCE SITES AND HOW TO FIX THEM
Kenya’s ecommerce space is growing rapidly, with more customers shopping online through platforms like Jumia, Kilimall, SkyGarden, and independent online stores. However, despite the growth, many local ecommerce sites still struggle to deliver smooth and trustworthy user experiences. Poor UX (User Experience) design often leads to abandoned carts, low conversion rates, and frustrated users who […]