Ramadhan Silakwa, Author at E-Startups Kenya

November 4, 2025
By Ramadhan Silakwa
Business, Tech

REVIEW SENTIMENT AND FEEDBACK ANALYTICS : TRANSFORMING GUEST EXPERIENCE IN KENYAN HOSPITALITY.

Why Guest Reviews Matter More Than Ever In the digital-first era, a single comment on Google, TripAdvisor, or social media can influence dozens of potential guests. A study by Revinate found that 81% of travelers read reviews before booking. For Kenyan hotels competing in a growing tourism market, this means that every review is […]

November 4, 2025
By Ramadhan Silakwa
Business, Tech

SMART HOTEL BOOKING WEBSITE.

In today’s fast-evolving hospitality world, guests expect more than just a convenient place to stay—they want an experience that begins long before they walk through the hotel doors. For hotels across Kenya and Africa, this shift means moving from ordinary websites to smart booking systems that think, learn, and personalize every interaction. A smart hotel […]

November 4, 2025
By Ramadhan Silakwa
Business, Tech

WHY YOUR BUSINESS IS NOT RANKING ON GOOGLE AND HOW TO FIX IT

Why Your Business Is Not Ranking on Google and How to Fix It If you have ever searched for your business name or services online and realized you do not appear on Google, you are not alone. Many Kenyan and African entrepreneurs face the same challenge—spending money on websites, social media, or ads, only to […]

November 4, 2025
By Ramadhan Silakwa
Business, Tech

Why your hotel needs a digital nervous system integrated to it ASAP.

The modern hotel is more than a building filled with rooms and guests—it is a living organism where every part must communicate smoothly for things to run efficiently. In today’s digital age, successful hotels across Kenya and Africa are learning to operate the same way a human body does, with a connected system that senses, […]

November 3, 2025
By Ramadhan Silakwa
Business, Tech

From Booking to experiences: The shift in hotel tech

In Kenya’s vibrant hospitality scene, technology is no longer limited to just taking reservations or managing room availability. The new era of hotel innovation is defined by how well a brand understands, engages, and delights guests before, during, and after their stay. From Mombasa’s beachfront resorts to boutique hotels in Nairobi, hospitality leaders are embracing […]

November 3, 2025
By Ramadhan Silakwa
Business, Tech

Real Time Points Tracking: The Future of Hotel Loyalty in Kenya

Loyalty programs have become a powerful tool in Kenya’s hospitality industry, helping hotels strengthen relationships and keep guests coming back. Yet, traditional systems often face one major limitation — delays in reward updates. Guests earn points during their stay but have to wait hours or even days before they appear in their accounts. In a […]

November 3, 2025
By Ramadhan Silakwa
Business, Tech

Hospitality CRM and Loyalty Suites: Transforming Guest Relationships in Kenya

The hospitality industry in Kenya is evolving faster than ever. Hotels, lodges, and resorts are no longer just competing on comfort or location — they are competing on experience. Guests today expect seamless communication, personalized offers, and recognition every time they visit. To meet these expectations, hotels are turning to hospitality CRM and loyalty suites, […]

November 3, 2025
By Ramadhan Silakwa
Business, Consulting, Tech

Loyalty Programs Between Hotels and Clients: Building Lasting Connections in Kenya’s Hospitality Industry

Every hotel in Kenya dreams of having guests who not only visit once but keep coming back. Whether it is a boutique lodge in Nanyuki, a luxury resort in Diani, or a business hotel in Nairobi, guest retention is the heartbeat of sustainable success. The challenge, however, lies in how to keep guests engaged and […]

November 3, 2025
By Ramadhan Silakwa
Business, Consulting, Tech

Maintaining Detailed Guest Profiles in Hotels Kenya

In today’s hospitality industry, personalization is no longer a luxury — it is a necessity. Every hotel in Kenya, from coastal resorts in Diani to city suites in Nairobi, is competing to offer experiences that feel personal and memorable. The secret behind that warm, “we’ve been expecting you” welcome is detailed guest profiling. Yet, many […]

October 14, 2025
By Ramadhan Silakwa
Business, Tech

How To Store And Analyze Customer Data.

In today’s fast moving digital economy, data has become the new currency. Whether you run an online shop in Nairobi, a logistics startup in Mombasa, or a fintech company serving clients across Africa, the way you store and analyze customer data determines how well you understand your audience, promote your services, and grow your business. […]