Ramadhan Silakwa, Author at E-Startups Kenya

December 11, 2025
By Ramadhan Silakwa
Business, Tech

D2C Marketplace development services

Direct to Consumer (D2C) marketplaces are transforming how Kenyan brands reach customers. By bypassing intermediaries, businesses can sell products directly, maintain pricing control, and build stronger relationships with buyers. For brands in fashion, electronics, food, and wellness, a D2C marketplace ensures better margins, faster feedback, and a more personalized shopping experience. Why D2C Marketplaces Matter […]

December 11, 2025
By Ramadhan Silakwa
Business, Tech

B2B Marketplace Development in Kenya

More Kenyan businesses are shifting from traditional offline supply deals to digital platforms where companies can buy and sell directly. This shift has created a need for strong B2B marketplaces that connect suppliers, wholesalers, manufacturers and retailers in one trusted system. A well built B2B marketplace simplifies sourcing, improves pricing transparency and increases sales for […]

December 11, 2025
By Ramadhan Silakwa
Business, Tech

Blockchain E-Commerce Services

Trust is the biggest challenge for ecommerce businesses in Kenya. Shoppers worry about fake products, lost deliveries and unsafe payments. Blockchain offers a new way to solve these problems by creating a transparent and secure system where every transaction is recorded, verified and protected. This technology is helping African ecommerce move into a more reliable […]

December 11, 2025
By Ramadhan Silakwa
Business, Tech

Appointment and booking development.

Social media has become one of the most powerful engines of commerce in Kenya. From Instagram boutiques to WhatsApp shops and TikTok sellers, social platforms are now direct sales channels for retailers and small hustles. Consumers discover products, ask questions, place orders, and make payments without ever visiting a traditional website. This shift has created […]

December 10, 2025
By Ramadhan Silakwa
Business, Tech

Rental E-commerce: Transforming How Kenyans Access Products

The e-commerce space in Kenya is evolving beyond traditional buying and selling. Rental e-commerce is gaining traction as more consumers prefer temporary access to products instead of owning them. From electronics and furniture to cars and event equipment, rental platforms offer convenience, affordability, and flexibility. For businesses, this model opens new revenue streams and builds […]

December 10, 2025
By Ramadhan Silakwa
Business, Tech

E-commerce Support and Maintenance in Kenya

Running an e-commerce store in Kenya can be rewarding but also challenging. Technical glitches, slow pages, or payment failures can drive customers away and hurt sales. Many retailers underestimate the importance of ongoing e-commerce support and maintenance, which ensures your website runs smoothly, remains secure, and provides a seamless shopping experience. With mobile payments like […]

December 10, 2025
By Ramadhan Silakwa
Business, Tech

How Augmented Reality Is Transforming E Commerce

E commerce in Kenya and across Africa is changing quickly as customers demand more realistic, interactive, and convenient shopping experiences. Augmented reality is stepping in as one of the most powerful technologies reshaping how people discover products online. Whether it is fashion, furniture, beauty, electronics, or automotive shopping, AR is making digital buying feel more […]

December 10, 2025
By Ramadhan Silakwa
Business, Tech

Why Kenyan Retailers Should Embrace Subscription Based Selling

Retail in Kenya is rapidly evolving as customers increasingly seek convenience, personalized experiences, and predictable access to products. Subscription based selling has emerged as a powerful model that allows businesses to deliver products and services regularly while building long term relationships with customers. From groceries to cosmetics, tech gadgets to wellness products, subscriptions are changing […]

December 10, 2025
By Ramadhan Silakwa
Business, Tech

Why Retailers Should Invest in Employee Tech Training Programs

Retail in Kenya has become more digital than ever. Customers compare prices online, use mobile payments, scan QR codes in stores and expect quick service across all channels. As retail technology continues to evolve, the strength of any business lies in how well its employees can use the tools provided to them. That is why […]

December 10, 2025
By Ramadhan Silakwa
Business, Tech

How Digital Shelf Management Can Improve Product Visibility in Retail

Retail in Kenya has changed quickly as more consumers rely on digital platforms to discover, compare and buy products. With busy supermarkets, growing eCommerce activity and increased competition, visibility has become one of the most important factors in retail success. Digital shelf management is now the modern approach that helps retailers monitor how their products […]