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The Significance of Product Sales Volume and Its Visibility on the Storefront

 

How Total Number of Units Sold Influence Customers?

In the bustling digital landscape of Nairobi, Kenya, where E-Startups Kenya operates as a leading IT consultancy firm, understanding the impact of sales figures on customer behavior is crucial for online businesses. The number of products sold, or total products sold, is a key indicator that businesses use to gauge their sales performance.

Displaying the sales figures on product listing pages and product detail pages of your E-Startups Kenya-powered PrestaShop website can significantly influence customer decisions. It provides social proof, assuring customers of the product’s popularity and credibility. Human psychology studies reveal that customers are more drawn to products with higher sales quantities, perceiving them as more attractive and valuable.

 

Some Useful Tips to Take Advantage of Sales Figures for Your Online Store

To leverage the power of sales figures on your PrestaShop store, consider implementing these strategies:

1. Track and Display Sales Figures: Incorporate PHP code or use PrestaShop sales count modules to display the number of products sold not only on product detail pages but also on product listing pages.

2. Highlight Popular Items: Showcase high sales and popular items prominently on your E-Startups Kenya-powered website to attract visitors’ attention and create a positive impression.

3. Boost Confidence in New Arrival Items: Add sales quantity to newly released products to instill confidence in customers and encourage them to make purchases.

While PrestaShop doesn’t offer a default feature to display the count of units sold, configuring it is manageable. By showcasing the total number of items sold, you provide social proof that resonates with visitors, boosting their confidence in your products and ultimately driving conversions.

Conclusion

Displaying sales figures on your E-Startups Kenya-powered storefront is a powerful strategy to influence customer behavior and enhance your online store’s credibility. Implement these tips to leverage the benefits of displaying sales figures and elevate your PrestaShop store’s performance.

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